Scaling up
Ickle Bubba was going through a fantastic growth phase and needed support growing their email marketing function. We took on all strategy, design, and segmentation across their European and Australian markets.
Re-Brand
After experiencing significant business growth, Ickle Bubba recognised the need to refine their brand to align with their evolving market presence.
We worked closely with their team to seamlessly launch their fresh new look across all territories, ensuring consistency and impact in every region.
Re-platform
After making the most of Klaviyo for a long period, it was time for Ickle Bubba to move their CRM platform to Bloomreach. Alongside a website migration, we helped them move all of the customer data and set up their marketing from scratch. Enabling them to capture extensive 0 party data and model their data in a way they hadn't before.
Delivering results
By implementing re-targeting campaigns and improving open and click rates we were able to improve email's share of revenue by +40% .
Best of all, this was in the first 4 months of our partnership!
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